Cross border e-commerce adds momentum to foreign trade enterprises' market expansion

On March 18th, visitors were learning about bamboo and wood products. Photographed by Xinhua News Agency reporter Lin Shan
More than 60 characteristic industries have participated in exhibitions and expanded the market, foreign trade factories have livestreamed to attract customers to stop, cross-border e-commerce platforms have provided on-site explanations of digital services, and overseas buyers have negotiated order intentions on site. On the 18th, the 3rd China Cross border E-commerce Fair opened in Fuzhou, as a new form of cross-border e-commerce, providing new impetus for foreign trade enterprises to explore overseas markets.
The 70000 square meter exhibition hall showcases over 60 characteristic industries from more than 20 provinces and cities across the country. More than 30 e-commerce associations from Jiangsu, Jilin, Shandong, Zhejiang, Chongqing, and other places have also organized groups to purchase at the exhibition.
Cross border e-commerce has become an important engine to drive the Digital transformation and upgrading of traditional trade. Online promotion and store opening have become the "standard configuration" channel for traditional trade enterprises. Li Bolin, General Manager of Xiamen Haoteng Sihai Import and Export Co., Ltd., told reporters that this sportswear production enterprise used to export through traditional trade methods, but now it has all transformed into cross-border e-commerce. The enterprise exports 2 million pieces of clothing annually, and the sales of yoga suits and other products designed specifically for the European and American markets are increasing year by year.
Domestic and foreign cross-border e-commerce platform enterprises such as Alibaba International, China Manufacturing Network, and Amazon also participated in this exhibition. According to data from Alibaba International Station, the demand for overseas orders has continued to grow rapidly since February this year, especially since entering the peak foreign trade season in March. The trend of recovery continues. On the first day of the "New Trade Festival" in March, the demand for overseas orders at Alibaba International Station increased by 30% year-on-year.
On March 18th, visitors learned about Russian product information at the Russian Pavilion. Photographed by Xinhua News Agency reporter Lin Shan
The reporter also felt at the exhibition that the cross-border e-commerce industry chain, including overseas warehouses, is rapidly improving, and the vitality of the industrial ecosystem continues to increase.
Our business volume has grown rapidly in the past three years, with an annual growth rate of over 30%. "Yu Chaoli, the general manager of Ningbo Shangcang Supply Chain Co., Ltd., who came to participate in the exhibition, said that his company currently has overseas warehouses and independently developed e-commerce warehouse management systems. In recent years, the weekly turnover has reached 5000 containers, and he has made a good start to the year.